A series on reflection

What Am I Missing?

A curated series to challenge assumptions, reframe perspectives and surface what is not on your radar.

Explore the reflections
Contemplative professional facing a large translucent question mark
QC laboratory, radiation safety controls and a transport route converging toward a hospital, representing quality, safety and delivery in radiopharma.
Latest published reflection · 013

If we do not release, that is only a business risk.

A radiopharma reflection on why non-delivery is not merely a commercial consequence, and why quality, safety and delivery must be designed into the same reliable system.

012
Why are we asking someone to pull the lever?
Quality, safety and designing out avoidable trade-offs
011
Do we still know why this control exists?
Purpose, ownership and independent verification
010
When a temporary control becomes permanent.
CAPA and the lifecycle of controls
Recent reflections

Questions that keep the system visible.

Special reflection · GRPW2026

A story outside the room

An event-specific reflection about assumptions, evidence and what changes when we go back to what actually happened rather than what we think happened.

Read the reflection
Reflective glass terrace with a purple-blossomed tree and mountain landscape
Cover of What Am I Missing? by Marlous M. C. van der Hooft
The book

What Am I Missing?

The reflection series and the book share the same instinct: make reality visible early enough to do something useful with it.

About the book